QT Coffee

QT Coffee is the ultimate coffee brand designed for the Gen-Z crowd, radiating an effortlessly cool vibe with its vibrant green branding. With a fresh and clean aesthetic, it's the perfect blend of Instagram-worthy aesthetics and sustainability, making it the go-to choice for eco-conscious coffee lovers.

As part of the design process, I crafted a custom font for the logo that blends the refreshing green and creamy color concept, infusing it with elements of Vietnamese inspiration to create a truly distinctive and culturally rich visual identity. In addition to the font, I dedicated time to character design, illustrations, and packaging, ensuring that each element harmoniously captures the essence of QT Coffee, appealing to the Gen-Z demographic with its fusion of trendy aesthetics and cultural authenticity.